FORCE 7F CHANGES


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FORCE 7F CHANGES

FORCE 7F HISTORY CAMPAIGN one day | one pic | one message.

ECONOMIC REFUGEES ASPECTS.

-The Economic Integration of Refugees in Developing Countries. A Research Model. Although the number of empiricial studies on the intergration of refugees is increasing rapidly, there is a dearth of thoeretical reflection — at least as far as the specific problems of coping with refugee flows in the Third World are concerned. This article outlines a theoretical framework for research on refugee integration. its soecific aim is to design a model for economic integration, but this is seen as only one aspect of a general intergration process. After a critical discussion of insights from migration and acculturation theory, a definition of integration is proposed and a comprehensive model of integration outlined. Next, economic aspects of the model are identified and a separate model specifying their interrelationships is formulsted.

FORCE THE BRAND INSPIRED BY REFUGEES 

-Rethinking the Role and Value of the Refugee Label ' FORCE’ through Semiotics. For decades, academics have written on the need to interrogate the labels upon which the field of Refugee and Forced Migration Studies has been founded. At the centre of these discussions are certain foundational texts, which expound the need to take nothing about the meaning and purpose of the refugee label for granted. Though these accounts have proven incredibly rich and formative, this article suggests that much of the discussion on labelling to date has lacked a clear theoretical framework around which to structure their otherwise critical observations about the performative and malleable characteristics of language. It therefore introduces semiotics as an approach for making sense of these manifold interpretations and their relationships to each other, and for exploring what impacts this has on negotiations over refugees’ futures. To showcase its analytical potential, this heuristic framework is applied to the history of durable solutions. This is used to suggest a number of key ways in which this approach necessitates a rethinking of the role and value of the refugee ‘label’ itself.

-The History of Refugee Protection: Conceptual and Methodological Challenges.
Historicizing past events is a double bind. It requires us to understand our object of interest in historical context, both in its contemporary situation and in the chronological development of history. It means interpreting the socio-political constellation of the past and relating it to the present Historicizing then describes an attempt at counteracting projections of current concepts into history without divorcing the relevance of the past from the present. To better understand the present through historical interpretation, we need to rethink familiar and fundamental concepts to go beyond the limits of our own historical container. Thus, refugee history forces us to rethink concepts such as ‘refugee’, ‘protection’ and ‘migration’.

-Managing Luxury Brands, Although luxury goods form a distinct economic sector in many countries, a certain vagueness still remains over the concepts of luxury and the luxury brand. How does the luxury brand differ from the ‘up-market’ brand or the ordinary brand? Are the differences simply those of degree or inherent in the luxury brand’s nature?
In reality the vagueness in the current definitions of luxury highlights the disappearance of certain differences, that nevertheless remain significant in the management of luxury brands and the management of, say, a quality brand. At a time when many luxury brands are losing their independence to large industrial conglomerates, that have long practised mass marketing, it is essential to recall the essential distinctiveness of luxury brand management.

HOW THE SPORT BRAND COMPANIES WORKS...

Under Armour wants sport to inspire social change

SPOTTED: The insights behind the ads

Two-thirds of sports fans think that athletes should be role models in society and Under Armour’s #WEWILL campaign taps into that sentiment. The advert features world-class athletes with taglines highlighting how sports can inspire, unite and help change the world. We discover the insights behind the ad and explain how sport brands have the power to inspire positive change.

Under Armour’s #WEWILL campaign highlights how sport can unite people to make a difference in their community. The ad features brand ambassadors like Michael Phelps and Lindsey Vonn excelling in their fields, while an accompanying website details Under Armour’s various athlete-led community projects. The brand has also launched a partnership with response organisation Team Rubicon, which is helping those impacted by Hurricane Harvey.

“There’s this real interesting intersection between culture and sport, and fans now expect that they’re going to be able to interact with players over their Instagram feeds and other social feeds,” says Andy Donkin, Under Armour’s CMO. “And part of that is athletes starting to take more of an active role in giving back to the community.” By bringing in sporting heroes as part of the campaign, the brand looks to build a deeper connection with its consumers.

Research conducted by Canvas8 on behalf of Performance Communication found that 66% of fans say that athletes are role models for society. And with 64% also saying that sports are likely to inspire positive change – surpassing religion (39%) and politics (28%) – Under Armour is positioning itself as a brand that not only agrees, but wants to make it happen.


HOW WE WORKS.....

Sustainability in fashion and textiles: values, design, production and consumption


Building a sustainable supply chain: an analysis of corporate social responsibility (CSR) practices in the African textile and apparel industry, our study aims to analyze the development, achievements, and challenges of corporate social responsibility (CSR) practices in the African sustainable textile and apparel industry.

FORCE THE SILENCE OF THE NOT-FOR-PROFIT SECTOR KEEP IT AS LUXURY VALUE.

 


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